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Taking place throughout the morning on 8 May the buzz of each player announcement being made by another star was a genius move by the England media team.

Champions League: BT Sport’s #NoFilterUCL…. On the same morning fans were reflecting on the previous night’s exploits at Anfield the media department for the England women’s football team were busy preparing to announce the squad for this summer’s Fifa Women’s World Cup finals. Nous voudrions effectuer une description ici mais le site que vous consultez ne nous en laisse pas la possibilité. In order to name each of the 23 players who will be on the plane for the Fifa finals in France the Lionesses posted videos on Twitter with messages from some high-profile friends. #BeReady ⚽️ pic.twitter.com/KTZFknOXbA, I have the pleasure of announcing that @frankirby is heading to France as part of Phil Neville’s @Lionesses squad for this summer's World Cup.

Subscribe to FATV: http://bit.ly/FATVSubThe England Women's squad take it in turns to impersonate their fellow teammates. With content such as the Lions’ Den on YouTube, the England men’s team had social media success at last year’s Fifa World Cup in Russia. The Duke of Cambridge Prince William, who is the president of the English Football Association, posted a video via the Kensington Palace Twitter account.


It was a royal announcement for England captain Steph Houghton who was the first player to be named in the Lionesses’ squad for France. The other 22 players were also revealed by famous names from the world of sport and entertainment.

It gives me great pleasure to announce that our @Lionesses ' defensive rock and captain @StephHoughton2 will be on the plane to France for the Women's World Cup. One team.#BeReady pic.twitter.com/HTMhRJYHy3.

From breaking news and entertainment to sports and politics, get the full story with all the live commentary. The FA is For All: http://www.thefa.com/forallThe FA: http://www.thefa.comWembley Stadium: http://www.wembleystadium.comTWITTERThe FA: http://www.twitter.com/faThe England Football Team: http://www.twitter.com/englandWembley Stadium: http://www.twitter.com/wembleystadiumThe FA WSL: http://www.twitter.com/fawslFACEBOOKThe FA Cup: http://www.facebook.com/thefacupThe England Football Team: http://www.facebook.com/englandteamThe England Women’s Football Team: http://www.facebook.com/englandwomenThe FA WSL: http://www.facebook.com/fawslWembley Stadium: http://www.facebook.com/wembleystadiumINSTAGRAMThe England Football Team: http://www.instagram.com/england Nous voudrions effectuer une description ici mais le site que vous consultez ne nous en laisse pas la possibilité. @ellsbells89 you’ve got this! @lilkeets #Lioneseses pic.twitter.com/4SuYS3PO7c, What an honour to be asked to name one of the @Lionesses flying the flag for England at the World Cup this summer. 23 names. I know you and the team will do the nation proud. Nous voudrions effectuer une description ici mais le site que vous consultez ne nous en laisse pas la possibilité. Congrats to @DemiStokes on joining the @Lionesses!!! Nous voudrions effectuer une description ici mais le site que vous consultez ne nous en laisse pas la possibilité. I am a member of the Sports Journalists' Association and currently sports editor at TheWeek.co.uk and co-founder of Sports Tourism Media. Hello, my name is Mike Starling and I am a sports journalist and editor based in the UK. 258.4k Followers, 173 Following, 1,450 Posts - See Instagram photos and videos from Lionesses (@lionesses) Emma Watson’s video for Demi Stokes had 589,000 views on Twitter by 9pm on 8 May while Prince William’s video for skipper Steph Houghton was watched 567,000 times. It gives me great pleasure to announce that our @Lionesses' defensive rock and captain @StephHoughton2 will be on the plane to France for the Women's World Cup.Steph – congratulations. #BeReady pic.twitter.com/b8vdWawHPG. In order to name each of the 23 players who will be on the plane for the Fifa finals in France the Lionesses posted videos on Twitter with messages from some high-profile friends. Lionesses Impersonate Each Other | FATV Challenge - YouTube Huge congratulations to Fran and the rest of the squad #BeReady pic.twitter.com/L0r43r5IVd, From one England No.7⃣ to another. What a day.

With the team tipped to do well in the tournament, it bodes for another summer of World Cup and footy fever.


Nous voudrions effectuer une description ici mais le site que vous consultez ne nous en laisse pas la possibilité. 23 announcements.

Good luck!#BeReady #Lionesses pic.twitter.com/xoRHnNeCrI. It was going to take something innovative to attract attention after Liverpool’s magnificent 4-0 victory against Barcelona in the Champions League semi-finals, but the England “Lionesses” social media team already had a big plan in place. There was also the “it’s coming home” memes which kept Three Lions fans entertained as the team reached the semi-finals. Thousands of fans retweeted, commented and liked the videos throughout the day while the #Lionesses and #BeReady hashtags were also trending.

Nous voudrions effectuer une description ici mais le site que vous consultez ne nous en laisse pas la possibilité.

Among those who announced Lionesses squad players were former England captain David Beckham, Manchester City and England star Raheem Sterling, Harry Potter actress Emma Watson and singer Ellie Goulding. With interest in women’s football growing at a fast rate in England the Lionesses social media campaign captured the moment perfectly with the World Cup on the horizon.

Taking place from 7 June to 7 July the Fifa Women’s World Cup in France will be a huge opportunity for the Lionesses to capitalise on the growing interest in women’s football in England. Two separate audiences – the Lionesses’ Twitter followers and the star’s followers – gave each video a greater reach and would have introduced the team to potential new supporters.

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